Matt Brown: “McGregor Must Save Himself”
A Shattered Reputation After Court Ruling
Conor McGregor, once hailed as one of MMA’s brightest stars, finds himself at the lowest point of his career. On November 22, 2024, the High Court in Dublin delivered a verdict that has further tarnished his public image. McGregor was found liable in a civil case for sexually assaulting Nikita Hand in December 2018, with damages totaling €248,603.60. Although not a criminal conviction, the ruling sent shockwaves through the MMA community and intensified doubts about his future in the UFC.
The verdict marks yet another controversy in McGregor’s turbulent life. Known for his brash personality and flamboyant lifestyle, the Irishman has faced numerous legal and personal setbacks over the years. While fans have admired his achievements inside the octagon, his behavior outside it has often overshadowed his successes.
Matt Brown’s Stern Advice: “Put Down the Straws”
Despite the mounting challenges, former UFC veteran Matt Brown believes McGregor’s career can be salvaged. Brown acknowledges that the road to redemption is steep but insists it is not impossible. In an interview with Fighter vs. The Writer, Brown emphasized that McGregor must take complete control of his life to turn things around.
“I don’t think his career is unsalvageable. But he has to be the one to save it,” Brown stated.
“No one’s going to save him in this situation. The UFC can’t save him. He has to do the right things. Get the f*** out of the clubs. Put down the straws and get back in the gym.”
Brown’s comments highlight the importance of discipline and accountability. For a fighter who once epitomized focus and determination, McGregor’s recent actions suggest a man who has lost his way. Brown’s advice underscores the urgent need for McGregor to rediscover his purpose and move beyond the distractions that have derailed his career.
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A Declining Career Inside the Octagon
McGregor’s decline is not limited to his personal life. His performance as a fighter has also suffered. His last victory came nearly four years ago, on January 19, 2020, against Donald Cerrone at UFC 246. Since then, he has faced two consecutive defeats against Dustin Poirier. His most recent bout ended in a devastating leg injury that sidelined him for an extended period.
Adding to the uncertainty, McGregor’s relationships with sponsors and business partners have crumbled. Proximo Spirits, the parent company of Proper No. 12 Whiskey, announced they would no longer associate his name or likeness with the brand. Major retailers in Ireland, including Tesco and Musgrave Group, have removed his products from their shelves. These developments highlight the broader consequences of his actions, as the fallout extends beyond the octagon and into his business ventures.
Can McGregor Rebuild His Legacy?
The path forward for McGregor is fraught with challenges. While Brown believes a comeback is possible, the question remains: is McGregor willing to make the sacrifices necessary to repair his image? To do so, he must address the underlying issues that have led to his downfall. This means distancing himself from the nightlife and refocusing on his training.
McGregor’s story is a cautionary tale of how fame and fortune can derail even the most talented athletes. However, it also holds the potential for redemption. If McGregor can channel the same passion that made him a two-division champion, he may yet find a way to reclaim his place among MMA’s elite.
Whether he succeeds will depend not only on his physical ability but also on his willingness to confront his past and commit to change. The next chapter of McGregor’s career—and his life—will likely define his legacy in the sport.